http://developer.telenav.com/sdkweb/scout?app=scout#bestPractices
The company explains its SCOUT service like this.
Easy implementation - Enable one-click HTML5 navigation on multiple platforms from your mobile content with just one line of code.
Better, more complete user experience - Bring your location-based content to life by helping users get to where they want to go without having to download or install any applications.
Simple, convenient, and safe for your users - Unlike traditional map solutions, Scout provides voice-guided turn-by-turn navigation. No cutting and pasting from one app to another. And Scout has automatic rerouting if a turn is missed.
Coming soon! Create new revenue streams - Revenue sharing from Scout for Apps.
Also this SCOUT serves only in US, but the company says that they wants to hear any idea for another territory. http://devcommunity.telenav.com/forum/topics/can_i_use_scout_for_apps_to_drive_to_places_outside_of_the_us
[Relevant Post] http://savememory.blogspot.com/2011/12/telenav-opened-free-html5-based.html
That's really interesting.
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