12/14/2011

2012 Samsung's Keyword :: Superlattice Strategy

Samsung will confirm its business goal for next year through global strategy conference in Suwon for two days, Dec. 15th and 16th.

- Total Cellphone sales goal : 450M units (120M units more than this year)
- Smartphone sales goal : 180M units ( 40% of total cellphone. 125% to this year)
- Smart Pad : 25M units (125% to this year)

- Total TV sales goal : Minimum 50M units (10% growing up)
- Premium Smart TV : 10M units (OLED TV, Google TV, 3D TV, LED TV)

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